Have you heard someone say they were going to a networking event to hunt down some contacts or clients? Most likely we have all heard that and maybe even said it ourselves.
When an animal is hunted, what happens? It runs as fast as it can in the opposite direction.
What happens when people know we are hunting or stalking them for future business? That's right, they run as fast as they can.
What if, instead of going hunting, you went fishing?
How's that different, you say, you are still going after them.
Yes, you're right we do still want to find the people, however, our approach is entirely different.
When you hunt something, you go after it. When you fish for something, you attract it to your bait; the fish comes to you.
Let's look at how this could work for you.
1. Go where the people are. Just as you wouldn't go fishing where you know it is fished out, go where people are. The good news people are everywhere.
People are attending business events, athletic endeavors with their children and, of course, hundreds of million of people are online using social media everyday, 24 hours a day.
2. Next, you have to make sure those people are hungry and biting. It's possible they may not be ready to bite when you are with them, however, just as fishing spots change depending on the time of day so too do people change with circumstances.
They might be the right people yet it's the wrong time for them. When you are fishing—for fish or people—you have to be patient. In time, something may change in their lives that will cause them to look in your direction. When they do, be ready.
3. You must have the right bait. Just as you use different bait or lures depending on the fish, so too do you have to do that with people.
In any business, however, particularly in network marketing, YOU are the bait. That's right, YOU are the bait. People must find you attractive and turn to you just as the fish turns to the bait it finds attractive.
Be the kind of person that the longer people are around you, the more they want to be around you.
Are you attractive? Are you a good listener? Do you care more about providing solutions for people that you do about making the sale?
Are you ready to go fishing?