Network
Marketing--A to Z is an encyclopedia of fun facts, figures and tips
for success in this amazing industry.
Let's
continue on with the next 2 letters in the alphabet, each of which
holds a key essential to network marketing success.
G
is for Goals. As in life, goals in network marketing are essential
for success. If you don't know where you want to go, how much money
you want to make or what you want your end result to be, how will you
ever get there? The answer is you won't.
When
you hear the many analogies used to explain goals, they all have one
thing in common, you must know what you want so you can plan to get
there. This simple quote says it well.
In
life, as in football, you won’t go far unless you know where the
goalposts are.
Arnold H. Glasgow
Arnold H. Glasgow
Decide
what you want; develop the plan to achieve it and Take Consistent
Action.
H
is for History. Most people are surprised when they learn how long
this industry has been around. When you Click Here you will
be able to read more fascinating facts about this industry. In the
meantime, here are a few which may surprise you.
Statistics
show the network marketing/direct selling industry grew 90 percent in
the last 10 years and is expected to double in the next ten years.
Specifically, from years 2006-2016 it is expected to grow from 30
billion dollars in the United States and $100 billion dollars
internationally to $60 billion and $200 billion respectively.
In
his book The Next Millionaires Professor Pilzer goes on to say
that “ten million new millionaires will be created between
2006-2016 . . . and that you can become one of them if you are in
direct selling, technology, home based business, product
distribution, or an emerging trillion-dollar industry like wellness.”
Warren
Buffet, Sir Richard Branson and Donald Trump all own companies within
this industry. Since they are recognized for their business acumen,
we can rest assured that they know something that we all should know.
Now
let's go back in history.
Once
upon a time, at the beginning of the 20th century, a man
named Henry Heinz started his own company. Using vegetables, he made
such products and ketchup and pickles to sell to consumers who were
unable to grow their own vegetables. To spread the word of his
products, he organized a sales force of some 400 people.
Asa
Candler bought the formula for Coca Cola from pharmacist John
Pemberton back in 1886 then formed a sales force to sell the syrup to
restaurants.
Back
in 1885 David McConnell created a sales force of some 10,000 reps for
his California Perfume Company. In 1939 the name of the company
changed to Avon Products. A high percentage of people have heard of
Avon yet few realize it has been around 125 years and does in excess
of $10 Billion a year in sales.
As
his sales force developed, Carl Rehnborg, founder of California
Vitamins noticed a couple of interesting things. It seemed that most
of his new reps were friends of existing reps and they wanted to be
able to buy the products at wholesale. Thus the term “friendship
marketing” was born.
Over
the next several decades numerous other companies that are still
household names, opened their doors. Those companies are still going
strong, each with sales in the multiple billions of dollars a year.
Here are a few of those familiar names:
1945—Tupperware
founded by Earl Tupper and Brownie Wise
1956—Jafra
Cosmetics founded by Jan and Frank Day
1963--Mary
Kay Cosmetics founded by Mary Kay Ash
1959—Amway,
founded by Jay Van Andel and Richard De Vos, two high school friends
who joined NurtaLite after the war and subsequently took it over in
1972.
As
you can see, the network marketing/direct selling industry is long
lived. Without you even knowing it, products introduced by the
network marketing industry have played a role in your life. For
instance, did you realize that aloe vera was first introduced to us
back in 1978 by a network marketing company based in Arizona?
Network
marketing and the products introduced to the world through this
business model are here to stay.
Whether
a person's Goal is a few hundred dollars extra a month or an
extravagant lifestyle, History shows that network marketing can
deliver on the promise.
What
did you think when you learned that Buffet, Branson and Trump own
companies within the industry?
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